There’s a common trap in construction: thinking you need every job to stay afloat.
So you chase low-margin work, tolerate bad clients, and squeeze your schedule to take whatever comes next.

But here’s what I’ve seen: when contractors get clear on what jobs are profitable — and which ones aren’t — they earn more by doing less.

Saying “no” to the wrong jobs gives you space to say “yes” to better ones. It opens up capacity, reduces chaos, and increases margins.

Here’s the filter I help clients use:

• Does the job hit your target gross margin (at least 30%)?
• Is the client organized, reasonable, and pays on time?
• Can you realistically complete it without killing your team?
• Does it align with your best crew’s skills?

If it’s a no on 2 or more, it’s probably a bad fit.

A residential GC I worked with took every job that came through the door — custom bathrooms, decks, garages, small kitchens. His team was burnt out, and profit was unpredictable. We did a 90-day job audit. He discovered that 80% of his profit came from just 40% of his projects — primarily high-end kitchens and full-home remodels. He cut out all projects under $25K. Six months later, his revenue was the same, but his profit had doubled — and he worked fewer weekends.

You don’t need more jobs. You need the right jobs.

Want help identifying your most profitable work?

Pick up your free copy of my new book, “The 7 Minute Conversation-How to Hear the Story Your Small Business Financial Statements Are Telling You-CONTRACTOR EDITION”.  Go to www.7MinuteConversationBook.com

Ready to find out where your cash and profits are really going? Book your free 15-minute Profit and Cash Flow Call with me. No pressure. Just real clarity. I’ll help you see where your money’s hiding — and what to do about it. Schedule at www.CashFlowCallWithLarry.com